In his art, photographer Lucian Bran living and working in Bucharest often investigates the border between reality and fiction, the line between essence and appearance. This is what he does in his series titled Promised Land, too: the grandiose nature photos covering the walls of panel flats and restaurants invite the viewers to a paradise-like fantasy world.
The kitsch and yet monumental wallpapers became the object of reverie and contemplative optimism in 80’s Romania. The essence of the concept is that the images are framed by the objects surrounding them, thus emphasizing contrast.
Living room in a panel building in Florilor-Craiter, Brașov 
Living room in Tineretului, Bucharest
Lobby in 13 Septembrie street, east Bucharest 
Lobby in Republicii avenue, Ploiești
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